Mobile Cheat Sheet

54% of visitors and 30% of purchases come from mobile devices, which is why it is important to understand the difference between your mobile users and your desktop users. Below are 7 suggestions that will turn mobile visitors into customers.
Should Product Categories Be Listed Directly in Your Menu?

Baymard Institute recommends to place the main product categories directly in the main menu. This means that the level 1 navigation in the header menu (on desktop) or the burger menu (on mobile) is your main categories. That way, visitors can get a quick glance at what your site offers without having to click, hover, […]