Buy Whole Foods Online offered a first notification giving a 17% discount on one of their best-selling products.
Buy Whole Foods Online offered a first notification giving a 17% discount on one of their best-selling products.
15.2% increase in click rate
Whenever a product was on discount or offer, pushing a notification about it, brought them back, raising user engagement.
73% purchase rate from users who engaged with the popup
Out of the 97 people who reached the product page after clicking on the notification, 71 purchased.