Unexpected shipping charges at checkout are the #1 cause of cart abandonment. NuFace, who offers skincare products, experimented with adding a “FREE SHIPPING OVER $75” mention prominently in its header.
Unexpected shipping charges at checkout are the #1 cause of cart abandonment. NuFace, who offers skincare products, experimented with adding a “FREE SHIPPING OVER $75” mention prominently in its header.
90% increase in orders
7.32% increase in AOV